Funding Your Creativity

Why Every Artist Needs Income Streams

As an artist, one of the biggest myths you’ll encounter is that you should suffer for your craft. We hear so many stories of actors living out of cars and journalists going withThe “starving artist” stereotype paints a picture of someone scraping by, fully consumed by their passion, but here’s the truth: art flourishes best when it’s supported by stability. Whether you’re working a 9-to-5, running your own business, or juggling multiple side hustles, income streams are the key to creating art that isn’t just good—it’s sustainable.

The Reality of Art and Income

Let’s face it—art isn’t free. Supplies, gear, studio space, marketing, and the time it takes to create all require resources. If you don’t have a steady income, the financial pressure can stifle your creativity instead of fueling it. Believe me. I know. I’ve funded multiple projects with money that I make straight from my bank account and I’ll be the first one to tell you that if you don’t have the money for it… it ain’t getting done! Making money as an artist isn’t about “selling out”; it’s about setting yourself up to thrive. Your art deserves that investment.

The Best Income Streams for Artists

1. The 9-to-5 Artist
Some people see working a traditional job as the antithesis of creativity, but it doesn’t have to be. A steady job can provide you with the financial security to fund your art without the stress of inconsistent income. Whether it’s in a creative field like graphic design or a completely unrelated job, a 9-to-5 can be your greatest artistic ally. And get this - you don’t have to feel like LESS of an artist for doing that. You are allowed to completely and one hundred percent invest yourself into a career AND your art. It’s possible. 

Pro Tip: Look for roles that align with your strengths and leave room for your creative pursuits. Flexible schedules, remote work, or jobs with artistic overlap can make all the difference.

2. The Entrepreneurial Artist
If you’re someone who thrives on independence and creative control, entrepreneurship might be your path. Think about how you can monetize your skills beyond traditional art sales. Can you teach your craft through workshops or online courses? Can you create and sell merchandise like prints, T-shirts, or digital products?

Examples of Art-Based Entrepreneurship:

• Offering custom commissions.

• Licensing your artwork for products like mugs, notebooks, and phone cases.

• Starting a Patreon for fans to support your work directly.

• Creating online tutorials or e-books.

Being an entrepreneur gives you the freedom to build an income stream that’s as creative as your art.

3. The Side Hustling Artist
Many artists find success by combining multiple smaller income streams. Side hustles can add up quickly, and the variety keeps things interesting. Think outside the box—your artistry can shine in unexpected places.

Examples of Creative Side Hustles:

• Freelancing in fields like photography, graphic design, or copywriting.

• Performing live gigs if you’re a musician, poet, or actor.

• Selling your skills on platforms like Fiverr or Upwork.

• Renting out your creative expertise as a consultant for events or businesses.

Finding What Works for You

The truth is, there’s no one-size-fits-all answer. The best income stream is the one that aligns with your lifestyle, goals, and values. Some artists thrive with a steady paycheck; others find their groove in the unpredictable but rewarding world of entrepreneurship. What matters most is that you’re making choices that allow you to fund your dreams without sacrificing them.

Your Art Deserves to Eat

Having income streams as an artist isn’t just about making money—it’s about honoring your craft. You shouldn’t have to choose between paying your bills and creating the work you love. By building sustainable ways to support yourself, you’re setting the foundation for your artistry to grow.

Whether you’re clocking in Monday through Friday, building a business, or balancing a mix of everything, remember this: art thrives in abundance, not in lack. Your journey as an artist is valid, no matter how you fund it.

What’s Next for You?

If you’re struggling to find income streams that work for you, start small. Experiment with new ideas, explore your options, and don’t be afraid to pivot if something isn’t working. And always remember—you were created to create, and the world needs your voice.

Let’s build a life where your art doesn’t just survive—it thrives.